However, KFC lacks of … KFC stands for Kentucky Fried Chicken. KFC has good brand image in customers’ mind. Second largest restaurant chain globally with more than 21000 outlets in 130 countries. It is an important technique to understand the present Strengths (S), Weakness (W), Opportunities (O) & Threats (T) KFC is facing in its current business environment. The target markets depends upon size and growth rate of population and company resources. 1.5 Metode Penelitian Dalam membantu dan menunjang tugas akhir ini metode yang di gunakan adalah metode analisis SWOT . STRENGTHS:- Brand Equity:- Brand equity is a main strength of KFC. Strengths. 2. Read a SWOT analysis of KFC highlighting the strengths, weaknesses, opportunities and threats. SWOT analysis of KFC – KFC SWOT analysis . This article is about the detailed SWOT analysis of the company KFC.KFC, also known as Kentucky Fried Chicken, is an American drive-through joint chain headquartered in Louisville, Kentucky, that spends significant time in seared chicken.. PDF | On Jan 1, 2018, Soran Omer published SWOT analysis: The tool of organizations stability (KFC) as a case study | Find, read and cite all the research you need on ResearchGate In the QSR industry, brand equity can be a major strength, leading to higher sales and revenue. SWOT analysis is a strategic planning tool that can be used by KFC managers to do a situational analysis of the company . INTRODUCTION Background of KFC Colonel Harland Sanders is the person that started KFC. It is an America fast food restaurant chain that is famous for its fried chicken specialisation. Objek penelitian pada Kentucky Fried Chicken (KFC) Adityawarman Surabaya . Global presence. KFC has good brand image in customers’ mind. 1. This report mentions SWOT analysis, macro-environment analysis focus on Singapore, and competitive-environment analysis of KFC in Singapore then give some recommendations. However, KFC lacks of … Be sure to check out the SWOT analysis of KFC for more information about the strengths, weaknesses, opportunities, and threats that KFC faces today. Harland Sanders is born outside Henryville, Indiana. Penelitian ini membahas analisis SWOT. In this PESTEL analysis of KFC, you’ll learn how six critical macro-environmental factors influence the success of one of the world’s most known fast-food joints. Fourth the Most Valuable Brand in fast food industry worldwide with brand value of USD 15,1 billion. As of February 2020, it has over 23,000 outlets in more than 140 countries and territories around the world (KFC, 2020). Swot Analysis Of KFC 1170 Words | 5 Pages • As the outlets of KFC are in posh area and prices are too high, so KFC targets upper and middle classes. 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